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Living Coasts takes the plunge with first ever AdSmart campaignLiving coasts is the UKs only coastal Zoo. It’s first ever AdSmart campaign is aimed at families with up to the age of 11 in Sky and Virgin homes in 8 adjacent local authority areas.
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Lochaber harnesses the power of AdSmart to showcase the Outdoor Capital of…We are proud to be the platform they have chosen to market this beautiful area in the west Highlands of Scotland to an audience of potential hikers and outdoor pursuits fans by targeting affluent Experian Mosaic groups in Glasgow and South West London who are “pre family”.
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Leicester bids to bring in the crowds using the power of AdSmartThe Business Improvement District (BID) for Leicester is a business-led, not for profit organisation working to transform Leicester city centre, making it a better place to live, work, visit, study and do business. This returning advertiser is using AdSmart to target Sky and, for the first time, Virgin homes within an exact 25 mile radius of the city centre.
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CultureNL strengthens local communities with AdSmartCultureNL is a North Lanarkshire based charity who work to create stronger, more cohesive communities through participation in cultural activities. Their first ever TV campaign is using AdSmart to target 15 carefully selected Mosaic types in the Motherwell postcode.
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MWT aims to boost tourism to Mid Wales with AdSmartMWT provide direct support to individual businesses, community tourism groups, associations and promotional campaigns to promote the destination to key target markets. Their first ever TV campaign is aimed at affluent Sky households in the adjacent areas including Bristol and Hereford.
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'Throwback' festival dances into addressable TV with AdSmartThe ultimate 80's Festival has to be Throwback, the 80’s Festival at Sea – a star studded line up of iconic acts performing on the luxury liner Explorer of the Seas. The stars include Tony Hadley, UB40 and Sister Sledge. Floating Festivals are using AdSmart to target selected Experian groups in London and the South East to promote this brilliant combination of talent and luxury.
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Headwater set off on a journey to find new customers with AdSmartHeadwater are self-guided holiday specialists, with an incredible range of relaxed walking and cycling holidays designed to change the way holidaymakers think about their next escape.
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Silversea sets sail for Addressable TVTheir first AdSmart campaign uses Mastercard data to isolate wealthy 55+ households in London and East Anglia.
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Quinto do Lago Resort make holiday dreams come true by targeting prospective…Reserva is the latest development at the Algarve resort. Located in a protected nature reserve it features high quality, low rise, low density architecture surrounded by lakes, sea and sand dunes. Their first ever use of TV is targeting two elite Experian Mosaic types who are residents in west and south west London postcodes.
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Blue Air are off to a flying start with AdSmartBlue Air is Rumania’s biggest airline carrying over 1.5m passengers a year. In the UK they run flights to 22 European destinations from Glasgow, Liverpool, Birmingham, and Luton Airport.
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Exodus Travel make AdSmart their advertising destination againExodus is a 40 year old adventure travel specialist helping customers discover new countries, cultures, and environments. A holiday with Exodus delves into local traditions, cultures, and cuisine
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Stansted Airport land their message by targeting key audiencesStansted is London’s 3rd airport. Owned by Manchester Airport group and located 32 miles from the city centre in Essex, it’s the UK’s 4th busiest airport handling 24m passengers in 2016.
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Mersey Flow take the targeted advertising routeBoth the new bridge “Mersey Gateway Bridge” and the Silver Jubilee Bridge between Liverpool and Birkenhead will be tolled from autumn 2017, but thanks to a convenient change in design there will be no toll booths and no need to stop to cross the river
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Doncaster Sheffield Airport aim high with regional advertisingDoncaster Sheffield Airport is the UK’s newest purpose built international airport. In 2015 it handled over 856,000 passengers and offers flights to over 40 destinations through airlines such as TUI, Flybe, Thomas Cook, Wizz Air and Aer Lingus.
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