The Glasgow Subway is a 15 station underground network linking the centre and west areas of the city. It’s run by the Strathclyde Partnership for Transport (SPT), the largest of Scotland’s seven regional transport partnerships.
The Subway is world’s third oldest underground railway and is one of the few in the UK remaining in public ownership and ‘vertically integrated’ with other transport systems. SPT are using Sky Adsmart to drive passenger numbers and season ticket purchase and we hope will be the first of many local transport authorities to engage with new and existing passengers in this way.
