Meet the 2025 ‘Sky Zero Footprint Fund: Local Heroes’
AdSmart from Sky is proud to introduce the eight winners of the Sky Zero Footprint Fund: Local Heroes, an initiative designed to champion and reward those businesses that are committed to a more sustainable future in their communities.
Each of these businesses has been awarded a £20,000 regional TV advertising campaign, along with up to £2,500 in creative production support through AdSmart from Sky. Through targeted TV advertising, they’ll be able to connect with the right audiences, raise awareness of their mission and grow their impact.
The eight winning ‘Local Heroes’
Scotland: GLORIAH is redefining menopause care with traceable, palm oil-free products in biodegradable, plastic-free packaging. Their award-winning refill scheme is setting new sustainability benchmarks, with a bold plan to hit net-zero by 2027.
Northern Ireland: Boatyard Distillery is Northern Ireland’s only B Corp distillery. They’ve ditched plastic, introduced refillable bottles and are on the path to carbon neutrality by 2027. To encourage sustainability, they reward customers with reusable pouches for discounted refills, making it easier to drink responsibly in every sense.
North: Suma isn’t just ethical – it’s revolutionary. As a worker-owned cooperative, they are aiming to achieve Net Zero by 2035, offer vegan, organic and fairtrade produce, and actively support food banks and community clean-ups. Their equal-wage model and strong LGBTQ+ advocacy demonstrate that doing good is built into their DNA.
Midlands: Penrhos Spirits turns wonky fruit into premium gin, reducing waste while supporting local farmers. Their 100% recycled aluminium bottles have even inspired industry giants and their zero-waste approach, reusing gin waste as fertiliser and water recycling – demonstrates their commitment to a better planet.
Wales: Halen Môn’s success is tied to clean seas and sustainable resources. As a B Corp, they go beyond sea salt – reusing distilled water for seaweed barrels, cutting carbon and minimising waste. As champions of sustainable food careers, they’re proving great taste and green thinking go hand in hand.
London: Seep is cleaning up the industry with plastic-free, compostable products designed to break down naturally. Every product and packaging is home-compostable or fully biodegradable, setting a new standard for the cleaning tools category.
South East: Green Doors turns waste into opportunity. Since 2014, they’ve been rescuing discarded doors and transforming them into high-quality products, tackling construction waste one door at a time. With commitment to practical sustainability, they’re proving that a circular economy isn’t just possible – it’s profitable.
South West: Grace & Green, founded in a Bristol basement, don’t just create sustainable period products – they believe menstruation dignity should be a universal right. Their innovative all-gender range leads the way for inclusivity, while their Period Dignity initiative tackles poverty, stigma and promotes sustainability for a better future.
with AdSmart from Sky
these businesses will reach the audiences
that matter most, ensuring their sustainability
efforts gain the recognition they deserve.
Championing Sustainable Businesses Through the Power of Advertising
This campaign is part of Sky Media’s continued commitment to championing sustainable businesses, demonstrating how advertising can influence positive behavioural change.
For full details and to find out how to apply for the national Sky Zero Footprint Fund, visit sky media.co.uk/skyzerofootprintfund.
These winning businesses are raising the bar for sustainability, proving that it’s possible to make a positive impact while scaling your business. We’re immensely proud to support these local heroes by helping them reach the right audiences with targeted regional advertising, enabling them to share their inspiring stories and drive real, transformative change”
David Sanderson, Director of AdSmart from Sky, Local and Development
Want to find out more?
What is AdSmart from Sky?
AdSmart from Sky has helped thousands of businesses across the UK to access the unrivalled power of TV advertising. AdSmart is the market-leading targeted TV advertising platform, that easily enables businesses of all shapes and sizes to benefit from the most trusted and effective way to advertise. This revolutionary technology allows businesses to reach households by postcode area, within a designated distance of their store, or by household make-up or lifestyle attributes that best suit their service, all within world-class content. By only targeting the audiences that matter to them, businesses can be assured that their advertising will be relevant, accessible, and drive impressive business results, all for a lot less than you think.
If you’re a UK based business then visit https://www.adsmartfromsky.co.uk or if you’re based in Republic of Ireland please visit https://www.adsmartfromsky.ie.
What is the Sky Zero Footprint Fund?
The Sky Zero Footprint Fund is a multi-award winning £2 million advertising fund designed to help brands accelerate and amplify initiatives that address climate change through more sustainable products and behaviours. Sky believes it has a role to play in helping tackle the climate crisis and has established this initiative as part of its Sky Zero campaign to decarbonise its business operations and commitment to encourage its customers to #GoZero, by using its content and channels to raise awareness of the climate crisis and inspire viewers with actions they can take to protect the planet.
Open to media agencies, creative agencies and brands in the UK and Ireland, the fund attracts a highly competitive pool of entries with many businesses creating game-changing products, services, and campaigns to drive more sustainable consumer choices.
So far, the fund has won British Media Award’s 2022 Best Sustainability Initiative, Ad Net Zero’s 2022 Media Award, 2023 Media Leader Sustainability Excellence Award and the 2024 Media Leader Sustainability Excellence Award.
Keep in touch
Follow us on LinkedIn, and subscribe to our newsletter here for exclusive tips and to keep updated on our ongoing efforts towards helping tackle the climate crisis.
